Over 500 hours of video are uploaded to YouTube every minute, and about 50% of marketers include YouTube in their marketing strategy.
It’s pretty easy to get lost in the noise if you don’t know what you’re doing. Luckily, we know exactly what we’re doing.
If you want to reach millions of people and grow your business, a dedicated YouTube advertising company is the answer. Our marketing Gurus have the experience and know-how you need to engage your target audience with the perfect ad to meet your marketing objectives.
Want to learn more about our YouTube Ad services or discover other social media services? We don’t blame you!
We work with great companies of all sizes and we've
helped big name brands grow even bigger
Yes, YouTube advertising can drive more sales, leads, and customers straight to your bottom line. With 30 million active daily users, YouTube marketing is a perfect way to boost brand exposure and skyrocket sales. But as with any digital advertising, it’s only worth the investment if you take the time to create a high-quality, precisely targeted campaign.
YouTube’s paid advertising runs through Google Ads. So, like all PPC advertising channels, the cost of your YouTube ad depends on your unique campaign. That said, YouTube does have a fairly low cost per view, with the average being anything between $0.10 and $0.30. But don’t let that fool you – a decent budget is imperative if you want to get the best out of YouTube advertising. Why? Because your ad needs to be well-crafted and precisely targeted if you want to drive traffic and leads to your business. Take this statistic: 20% of viewers will exit a video if it doesn’t grip them in the first 10 seconds. So, you can’t put just any video on YouTube; you need a good quality ad that will grab attention and compel action. But don’t let this put you off – there are tremendous gains to be made when you get it right.
Advertising on YouTube is simple when you partner with the right agency. As YouTube runs through Google Ads, a campaign will be created with your Google account. This is where OMG can help to ensure your campaign meets the right specifications in line with your budget, your goals and your target audience. There are six types of YouTube ads (TrueView, non-skippable instream, bumper instream, sponsored card, overlay and display), and by working with us we will help you determine which formats are best suited to your needs!
That’s where our YouTube advertising services and strong partner network come into the picture. We know that creating incredible video content needs dedicated time and budget. If you don’t have the experience or know-how in-house, working with an agency will deliver high-quality video content crafted to grab attention and engage audiences. What sort of video content do you want to produce? Whether it’s product demos, lifestyle promotion, behind-the-scenes footage or how-to videos, OMG has experience collaborating closely with partner agencies, including video agencies, to create incredible video ads not just for YouTube but any online platforms where consumers are watching.
Because our clients say so. And they should know – they’re the ones raking in incredible results from our social media advertising campaigns. How do we do it? We understand each social media platform, what it is best designed for, and how to tap into its unique elements to get the best results for your business. Better still, we know that no digital marketing campaign works in isolation. With our wide-ranging expertise, we can bring SEO, content marketing, Facebook, Instagram, YouTube and whatever other platform your audience is using to drive conversions.
YouTube advertising automatically *ads* benefits to your business as the reach on this platform is ENORMOUS. It is the second most-used search engine after Google, with 1.8 billion users per month and immediately targeting your customers based on their searches. It also gives you the option of advance target based on demographics, and its user-friendly metrics allow you to track exactly what you reach is so you know when you partner with the right agency, you are getting not just your bang for your buck, but a little more. It’s ROI is high no matter how much you spend, though your investment will determine your reach. Unlike most platforms, with YouTube you pay per view – but only when your viewer watches past the first 30 seconds of the ad. This is called TrueView advertising. Partnering with an agency like OMG will ensure more customers engage with TrueViewing so your investment is worth it, and your ROI increases.