From Visibility to Velocity: Top King’s Integrated Win
From October 2025, Top King Boxing USA partnered with OMG to grow organic visibility, strengthen product category rankings, expand AI visibility, and scale paid media performance. Through an integrated SEO, GEO and Google Ads strategy, Top King has nearly doubled keyword indexation, more than doubled organic revenue YoY, and delivered $104K in paid conversion value…
5.53x
ROAS(Each $1 invested delivered $5.53 in revenue)
53
Keywords in Top 3 Positions on Google
134%
Increase in organic traffic
Challenges
- Low share of voice against established Muay Thai competitors.
- Priority category keywords still sitting outside top positions.
- Technical SEO issues limiting crawlability and CTR.
- Impression share below 10%, limiting paid visibility.
- Need to scale revenue while maintaining ROAS efficiency.
Strategy & Approach
- Improve organic visibility through collection page content, FAQs and metadata optimisation.
- Build authority through targeted backlinks and local citations.
- Expand AI visibility through GEO technical fixes and community mentions.
- Prioritise gloves, shorts, shin guards and accessories based on search opportunity.
- Scale Google Ads budget to increase auction participation, conversions and revenue.
Key Results
- 5.53x ROAS(Each $1 invested delivered $5.53 in revenue)
- 53 Keywords in Top 3 Positions on Google
- 134% Increase in organic traffic
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Treadstone Mortgage
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Specialty Equipment is a family owned and operated business since 2005, on a mission to become the one stop shop for flooring professionals. The business offers floor scraper parts as well as repairs and technical assistance. They partnered with OMG in May 2021 to improve visibility around key focus terms, increase keyword indexation and support…
Specialty Equipment
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Custom Truck One Source is the largest single-source provider of commercial trucks and equipment in the United States, spanning sales, rentals, parts and service. They partnered with Online Marketing Gurus in January 2021 to grow organic visibility across a highly competitive heavy equipment category and convert more of that visibility into enquiries.
Custom Truck One Source
Find Your Biggest SEO Growth Opportunities with OMG
Our SEO services help uncover where your website can improve visibility, attract higher-intent traffic and generate stronger leads. With technical SEO, content, links and transparent reporting working together, OMG builds organic growth that can keep compounding over time.
