Magento SEO Services Built For Scale Without the Crawl Chaos
- Control layered navigation, faceted URLs, redirects, and technical debt across large catalogs.
- Help search engines focus on the products and categories most likely to drive revenue.
- Get a prioritized Magento SEO roadmap shaped around your platform setup and growth goals.
Get Your Magento SEO Strategy
Claim your free strategy valued at $3,000
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Hannan Tew Lawyers
Long time user of OMG, but first time reviewer. We’ve just had an awesome 2 years with them.
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Calvin Klein
I have been working with Mez and Andrew since 2013 across multiple retail brands. Measurable results and advice to further grow the business. The team at OMG are personable, honest, reliable and talented.
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Artline
We’ve been utilising the services of OMG for over 2 years and couldn’t be happier! The level of commitment and insight the team brings to the campaign has been fantastic.
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361 Degree Consultancy
We chose to go with OMG after interviewing 3 different SEO companies and it was one of the best decisions we have ever made for our business. Every company told us it would be 6 months before we saw any results – it has only been 3 months with OMG and there is a tangible increase in our online sales!
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Dymocks
I’ve worked with a number of agencies over the past decade and they are the best by far. The team offer an affordable service with a huge amount of value added insight. In addition, they’re proactive and are constantly looking for improvement in our business which is an appreciated quality in a business partner. Can’t recommend highly enough!
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Bulk Nutrients
We love working with the guys and girls at OMG. Emily, Dan and Wendy are great to work with both on SEO and PPC.
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Cohen Handler
Simon and the team have really gone above and beyond for us. They were instrumental in the successful migration and update of our website so that our SEO transition was flawless.
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SoWatt
We chose to go with OMG after interviewing 3 different SEO companies and it was one of the best decisions we have ever made for our business.
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Ultraceuticals
Great experience working with OMG on our SEO/SEM for 3 years – responsive, helpful, proactive and very pleasant to work with.
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Eye Concepts
OMG has a great team of SEO specialists who are extremely helpful and knowledgable. We’ve been with OMG for about 3 months now and have already seen a significant improvement on our Google Rankings.
Sound Familiar?
Your Magento SEO Agency Is Treating Scale Like a Small-Site Problem
Millions of Filter URLs Are Sending Google in Circles
Layered navigation can generate huge numbers of crawlable URLs across colors, sizes, brands, prices, and product attributes. Google spends time on low-value combinations while the categories and products that should rank are competing with thousands of near-duplicate pages.
Category Pages Take Too Long to Load
A four-second category page isn’t just a speed score problem. Heavy extensions, uncached elements, oversized images, scripts, and technical debt can slow down some of the most valuable pages in the catalog and make browsing harder for shoppers and search engines.
Your 40,000-SKU Audit Says “Add Meta Descriptions”
Generic recommendations do not solve Magento-scale problems. When the catalog has tens of thousands of products, the bigger issues are usually crawl control, architecture, templates, redirects, indexation, and technical debt, not manually polishing metadata page by page.
Built for Magento
Why Magento SEO Needs Its Own Technical Playbook
Magento SEO is about controlling how a large commerce platform handles products, categories, layered navigation, URLs, redirects, extensions, speed, and store views. The platform offers deep control, but weak configuration can create crawl waste, duplicate paths, and performance problems at scale.
Layered Navigation Can Multiply Crawl Paths Fast
Filters and attributes can generate thousands of URL combinations. Without careful canonical, robots, and indexation rules, search engines can spend too much time crawling low-value pages instead of the categories and products that matter.
Built-In Controls Still Need Strategy
Magento gives you useful settings for canonicals, redirects, URLs, metadata, and store views. Those controls help, but they don’t decide which pages deserve visibility or how technical decisions should work across a large catalog.
Sometimes the Platform Is Still the Right Fit
Magento can remain a strong choice for large catalogs, B2B commerce, and multi-store operations. A migration only makes sense when technical debt, maintenance, performance, or business requirements outweigh the value the platform still provides.
Put Magento Crawl Waste Under Control
What We Do
Magento SEO Services Built for Technical Scale
Magento SEO works best when crawl control, category structure, performance, store views, and migrations are managed as one system. We focus on the parts of the platform most likely to affect discoverability, efficiency, and revenue.
Magento Technical SEO and Crawl Control
We identify crawl waste, redirect issues, indexation problems, extension conflicts, and technical debt that can build up across large Magento catalogs and make important pages harder for search engines to reach.
Layered Navigation and Canonical Strategy
We decide which filters and URL combinations deserve search visibility, then use canonicals, robots controls, internal linking, and indexation rules to keep crawl paths focused.
Category and Product Content at Scale
We strengthen category, product, and supporting content around commercial search demand, while reducing duplication and making large catalogs easier for search engines to understand.
Speed and Core Web Vitals
We review caching, extensions, scripts, images, templates, and other performance factors that can slow down Magento pages and weaken the experience across large catalogs.
Multi-Store and International SEO
We help manage store views, regional architecture, hreflang, localized content, and technical signals across multiple markets so search engines can understand which version belongs where.
Magento Migrations
We plan redirects, URL changes, categories, canonicals, internal links, and technical checks around Magento migrations so valuable search equity is protected through the move.
How It Works
How We Turn Magento Complexity Into a Clear SEO Plan
We crawl categories, products, templates, layered navigation, redirects, canonicals, and indexation to find where search engines are wasting time or missing valuable pages.
We review caching, speed, images, scripts, extensions, and template behavior to uncover the technical weight slowing down important parts of the catalog.
Findings become a prioritized action plan based on impact. We address approved changes inside the platform where appropriate, focusing effort on the issues most likely to improve performance.
We improve category, product, and supporting content around commercially important searches without creating unnecessary duplication across the catalog.
Links, content, and GEO activity strengthen the signals behind priority products, categories, and topics across traditional search and AI-driven discovery.
We monitor organic performance and technical health as the store changes, then use monthly sessions to review progress, catch new issues, and set the next priorities.
Timelines vary based on catalog size, competition, technical condition, and scope. Contact us to learn more.
SEO Results Our Teams Have Delivered
2.1B+
search impressions
53M+
website visitors
22M+
tracked conversions
$122M+
tracked revenue (USD)
Case Studies
Magento SEO Wins Built on Crawl Control and Category Growth
How Salon Furniture Warehouse Tripled Website Goals in Six Months
Salon Furniture Warehouse came to OMG with a Magento store that search engines struggled to crawl, with no sitemap or robots.txt, broken internal links, duplicate metadata and thin category pages. After fixing those crawl foundations, adding faceted navigation and building out category content, website goals tripled in six months while new organic users grew 102%. The brand also climbed from position 13 to 1 for “barber chair for sale,” a term with 9,900 monthly searches.
200%
Increase in website goals in 6 months
#1
For “Barber chair for sale”
More SEO Case Studies
200%
Salon Furniture Warehouse is a direct to consumer manufacturer of quality salon equipment. With over 50 years of combined experience, its management team aims to bring the best possible design, quality, price and service to the beauty industry. The business partnered with OMG to increase site traffic through an integrated SEO strategy.
Salon Furniture Warehouse
Retail & E-Commerce
234%
Frankies Bikinis is a female led beachwear brand known for fashion forward designs, innovative fabrics and inclusive styles for every body. In 2012, mother and daughter Mimi and Francesca Aiello began designing bikinis in Malibu, and have since worked with Gigi Hadid and Naomi Osaka. They joined OMG in April 2022.
Frankies Bikinis
Retail & E-Commerce
Position #1
Black Opal Direct is a second generation gem merchant based in Springfield, Missouri, offering one of the widest ranges of bespoke opal jewelry to customers worldwide. Starting as a physical store in 2012 before moving online, the business partnered with OMG in May 2022 to build on already strong SERP positions while maximizing organic visibility.
Black Opal Direct
Retail & E-Commerce
Trusted by 1,000+ Clients
Why Choose Us?
Magento SEO Built for Scale, Not Generic Playbooks
Magento only works at its best when technical SEO, catalog structure, extensions, reporting, and implementation stay connected. Our approach is built around the way your actual Magento setup behaves.
We Partner with the Best
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Semrush Agency Partner
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Ahrefs Agency Partner
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Shopify Agency Partner
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WordPress Agency Partner
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Magento Agency Partner
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Woocommerce Agency Partner
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Wix Agency Partner
Three Ways OMG Keeps You in Control of Magento SEO
Keep Performance Visible in Gurulytics
Gurulytics gives your team a clearer view of organic performance and the commercial signals behind it. You can see where search visibility is improving, where momentum is slowing, and which parts of the program deserve attention without waiting for a monthly report to connect the dots.
Turn Magento Findings Into Real Platform Changes
A technical audit only has value if the recommendations get implemented. We help translate SEO findings into changes across categories, redirects, layered navigation, templates, internal links, metadata, and other areas inside Magento that directly affect search performance.
Choose the Development Setup That Works for You
Keep your existing Magento developer, bring in ours, or use a mix of both. We can provide the SEO priorities, technical context, and implementation guidance needed to move approved changes forward without forcing you into a development model that doesn’t fit your team.
Meet the Team
Magento SEO Expertise Built for Technical Scale
Work with specialists who understand Magento and Adobe Commerce across crawl control, layered navigation, extensions, performance, multi-store setups, migrations, and the technical decisions that shape large eCommerce and B2B catalogs.
14+ years
of digital marketing experience
200+
specialists across our global team
1,000+
businesses supported
60+
industry awards
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Build stronger visibility across large product catalogs, category structures, and commercial content with SEO shaped around how buyers search.
Enterprise SEO
Coordinate technical SEO, governance, reporting, and implementation across larger teams, regions, and digital estates.
SEO Migration
Protect organic visibility through Magento upgrades, replatforming, URL changes, redirects, and other high-risk site transitions.
Client Testimonials
What Clients Value About Working With OMG
Hear how clients describe the strategy, technical guidance, communication, and commercial focus behind their work with OMG across SEO and eCommerce.
Magento SEO Support Across the US
From growing Magento stores fighting for their first page rankings to Adobe Commerce brands scaling across large catalogs, multiple store views and international markets, we build SEO programs that turn product and category searches into organic revenue.
- California
- Florida
- Illinois
- Nationwide
- New York
- Texas
FAQs About Magento SEO
Get clear answers on Magento SEO, from layered navigation and Adobe Commerce to migrations, development support, timelines, and pricing.
Yes. Magento works well for large catalogs, B2B stores, and multi-store setups because it gives you strong control over categories, URLs, redirects, canonicals, and store views. The main risks are layered navigation, technical debt, extensions, and performance.
We separate useful filter pages from low-value URL combinations, then use canonicals, robots controls, internal linking, and indexation rules to keep search engines focused on important category and product pages.
Yes. We work with Magento 2 and Adobe Commerce across layered navigation, redirects, store views, performance, extensions, and large catalog structures. Good Magento 2 SEO depends on sound configuration, not more modules.
Yes. We support multi-store and multilingual setups with store views, hreflang, regional content, internal linking, and technical signals that help search engines serve the right version in each market.
There’s no fixed timeline. Results depend on the condition of the platform, competition, catalog size, and the issues being addressed. A Magento SEO company should set expectations around the priorities identified during the audit.
Only if the business case supports it. Magento can still suit large catalogs, B2B requirements, and multi-store operations. A Magento SEO agency should weigh SEO risk, technical burden, operating costs, and future needs before recommending a move.
We start with the problem, not the extension. Some issues are best handled with a module, while others need configuration or custom development. The goal is to solve the issue without adding unnecessary technical debt.
Yes. Our Magento SEO experts can work within your existing development workflow. We define the SEO requirements, prioritize the work, and give your developers the context they need to implement and test changes properly.
Magento SEO services are scoped around the work involved, from layered navigation and technical debt to multi-store setups, migrations, and large catalog architecture. The right scope depends on how much needs fixing, improving, and maintaining across the platform.
Find the Magento Issues Slowing Revenue Growth
Get a free Magento SEO audit, delivered in 48 hours. We’ll review crawl traps, layered navigation, redirects, technical debt, speed, and store configuration, then show you which issues deserve attention first and where the strongest growth opportunities sit.
No cost. No commitment.
