WordPress SEO Services: Fix The Issues Costing You Visibility & Revenue
Your WordPress site can look perfectly fine while theme bloat, slow templates, and plugin conflicts hold your rankings back. OMG combines technical WordPress expertise with a proven SEO strategy to tackle the issues plugins can’t solve.
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Hannan Tew Lawyers
Long time user of OMG, but first time reviewer. We’ve just had an awesome 2 years with them.
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Calvin Klein
I have been working with Mez and Andrew since 2013 across multiple retail brands. Measurable results and advice to further grow the business. The team at OMG are personable, honest, reliable and talented.
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Artline
We’ve been utilising the services of OMG for over 2 years and couldn’t be happier! The level of commitment and insight the team brings to the campaign has been fantastic.
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361 Degree Consultancy
We chose to go with OMG after interviewing 3 different SEO companies and it was one of the best decisions we have ever made for our business. Every company told us it would be 6 months before we saw any results – it has only been 3 months with OMG and there is a tangible increase in our online sales!
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Dymocks
I’ve worked with a number of agencies over the past decade and they are the best by far. The team offer an affordable service with a huge amount of value added insight. In addition, they’re proactive and are constantly looking for improvement in our business which is an appreciated quality in a business partner. Can’t recommend highly enough!
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Bulk Nutrients
We love working with the guys and girls at OMG. Emily, Dan and Wendy are great to work with both on SEO and PPC.
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Cohen Handler
Simon and the team have really gone above and beyond for us. They were instrumental in the successful migration and update of our website so that our SEO transition was flawless.
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SoWatt
We chose to go with OMG after interviewing 3 different SEO companies and it was one of the best decisions we have ever made for our business.
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Ultraceuticals
Great experience working with OMG on our SEO/SEM for 3 years – responsive, helpful, proactive and very pleasant to work with.
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Eye Concepts
OMG has a great team of SEO specialists who are extremely helpful and knowledgable. We’ve been with OMG for about 3 months now and have already seen a significant improvement on our Google Rankings.
When To Bring In a WordPress SEO Agency
Your WordPress Site Looks Fine.
Search Says Otherwise.
Your SEO Plugin Is Green. Your Rankings Aren’t.
Yoast or Rank Math can catch the basics, but a tidy checklist doesn’t mean the site is technically sound. Indexing issues, weak internal linking, duplicate pages, and template problems can keep organic growth stuck while everything looks “optimized.”
Your WordPress Stack Has Gotten Heavy
WordPress sites rarely get bloated overnight. A new feature here, a redesign there, another plugin to solve a small problem, and suddenly pages carry far more code than they need. That extra weight can slow rendering, trigger conflicts, and drag down Core Web Vitals and crawl efficiency.
Every Fix Seems to Create Another Problem
Have you ever tried changing a theme and ranking wobbles? Or clean up categories and suddenly URLs disappear? When WordPress has grown without an SEO plan behind it, even sensible changes can feel riskier than leaving the mess alone.
Built for WordPress
Why WordPress Needs Its Own SEO Approach
Shopify SEO isn’t generic SEO with a different platform name. It means working with Shopify’s product and collection templates, duplicate URLs, tag pages, apps, speed, redirects, indexation, and Google Shopping visibility, because the platform’s structure directly shapes how search performance turns into revenue.
Flexibility creates hidden SEO problems
WordPress is flexible, which is exactly why SEO problems can hide in so many places. Themes, plugins, page builders, taxonomies, media attachments, and custom templates can all affect how search engines index the site. Add caching layers and years of accumulated updates, and “just install an SEO plugin” stops being a serious strategy.
WordPress SEO goes beyond generic checklists
WordPress SEO is the process of optimizing how a WordPress site is structured, crawled, rendered, indexed, and understood by search engines, while accounting for the platform’s themes, plugins, templates, taxonomies, page builders, and performance layers that generic SEO checklists often miss.
Fix, rebuild or migrate: knowing which your site needs
Sometimes the right answer is to clean up the existing setup. Sometimes it’s a theme rebuild. And occasionally, the platform itself has become the constraint. A good WordPress SEO company should know the difference before recommending a migration.
Let a WordPress SEO Expert Find the Leak
The Solution
Our WordPress SEO Services
WordPress gives you plenty of control, but that also means plenty can go wrong behind the scenes. OMG tackles all performance issues that plugins alone can’t fix.
Technical WordPress Optimization
We clean up crawlability, indexing, canonicals, redirects, XML sitemaps, and duplicate URLs so Google spends its time on the pages you actually want ranking.
Speed & Core Web Vitals
Heavy themes, page builders, plugins, and third-party scripts can drag performance down. We identify the real bottlenecks and prioritize fixes that move Core Web Vitals.
On-Page SEO
Titles, headings, internal links, schema, and content all need to work together. We optimize the signals Google reads while keeping pages useful for your human audiences.
WordPress Architecture & Templates
Categories, tags, attachment pages, Gutenberg templates, and custom post types can create clutter fast. We tighten site structure so important pages get more authority and thin ones stay out of the way.
Content & Authority
We build content around real search demand, then strengthen it with internal linking and quality backlinks. Every page should earn its place, not exist because someone said you needed another blog post.
WooCommerce SEO
Running WooCommerce? We optimize the commerce layer too, including product and category structure, duplicate content, internal linking, schema, and the technical issues that can quietly suppress organic revenue.
How It Works
From Audit To Organic Growth
At OMG, you won’t get a hundred-line audit dumped in your inbox with a “good luck.” We identify what’s holding your WordPress site back,
rank the work by impact, and make each next step clear.
We dig into your WordPress setup, including crawlability, indexing, templates, plugins, page builders, site speed, and Core Web Vitals.
We map current rankings, traffic, conversions, competitors, and technical performance so there’s a clear starting point for measuring progress.
Not every warning deserves developer time. We separate genuine growth blockers from technical noise and build the roadmap around what matters most.
We work through the highest-impact technical, structural, and on-page issues, collaborating with your existing developer where needed.
With the foundation stronger, we expand content, internal linking, and authority around the searches most likely to produce leads and revenue.
Gurulytics keeps performance visible while we refine the strategy around what’s gaining ground and where the next opportunity is.
SEO Results Our Teams Have Delivered
2.1B+
search impressions
53M+
website visitors
22M+
tracked conversions
$122M+
tracked revenue (USD)
Case Studies
See What Happens When WordPress Stops
Fighting Your SEO
Strong WordPress SEO should show up in the form of better visibility, more qualified leads, and clearer commercial returns.
These case studies show what happens when technical fixes, sharper content, and authority work together instead of competing with a messy WordPress setup.
Underneath Calvin Klein’s Digital Success with eCommerce SEO
Frankies Bikinis came to OMG with Shopify pagination duplication holding back search visibility. After the issue was addressed, keyword reach grew from 16.3K to 54.6K, a 333% increase, while Domain Rating rose from 49 to 63. The brand also reached position 6 for “bikinis,” a term with 2.24 million monthly searches.
54%
Increase in Branded Clicks
234%
Increase in Overall Keyword Reach
More SEO Case Studies
234%
Frankies Bikinis is a female led beachwear brand known for fashion forward designs, innovative fabrics and inclusive styles for every body. In 2012, mother and daughter Mimi and Francesca Aiello began designing bikinis in Malibu, and have since worked with Gigi Hadid and Naomi Osaka. They joined OMG in April 2022.
Frankies Bikinis
Retail & E-Commerce
Position #1
Black Opal Direct is a second generation gem merchant based in Springfield, Missouri, offering one of the widest ranges of bespoke opal jewelry to customers worldwide. Starting as a physical store in 2012 before moving online, the business partnered with OMG in May 2022 to build on already strong SERP positions while maximizing organic visibility.
Black Opal Direct
Retail & E-Commerce
142%
Calvin Klein is one of the world’s most iconic lifestyle brands, offering on-trend and affordable wardrobe-essentials. Since 1968, they’ve won the hearts of happy customers in 130+ countries. But in the competitive fashion industry, digital is what defines achieving success or going stagnant.
Calvin Klein
Retail & E-Commerce
Trusted by 1,000+ Clients
Why Choose Us?
SEO For WordPress Minus The Guesswork,
Jargon, Or Plugin Theater
OMG will find the WordPress issues holding your growth back, and explain what matters in plain English. We’ve always believed that if we can’t explain it simply,
we probably shouldn’t be doing it.
We Partner with the Best
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Semrush Agency Partner
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Ahrefs Agency Partner
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Shopify Agency Partner
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WordPress Agency Partner
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Magento Agency Partner
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Woocommerce Agency Partner
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Wix Agency Partner
3 Things Most SEO Companies Can’t Replicate
Gurulytics: See What Your SEO Is Doing in Real Time
Gurulytics, our proprietary reporting platform, brings SEO, PPC, and conversion data into one live view. See which pages are gaining ground, where leads are coming from, and whether the work is translating into real business results.
SEO Done Inside Your WordPress Site
“Expert recommendations” don’t improve rankings until they’re implemented. With your permission and oversight, OMG can work directly inside WordPress to optimize pages, templates, internal links, metadata, schema, and technical settings, so the SEO lives on your site, not in a separate document.
We Work With the Developers You Already Trust
Already have a developer? We’ll work alongside them with clear, prioritized SEO requirements. Need us to handle implementation as well? We can do that, too. Either way, strategy and development stay aligned, and fixes don’t get stuck between teams.
Meet Your WordPress SEO Consultants
Your Site Deserves More Than Someone Who Knows Yoast
At OMG, your strategy is backed by specialists who live and breathe SEO and understand how WordPress behaves in the real world.
Clear recommendations, sensible priorities, and no hiding behind developer jargon.
14+ years
of digital marketing experience
200+
specialists across our global team
1,000+
businesses supported
60+
industry awards
Related Services
Take Your WordPress Site Further
Technical SEO
Fix crawl, indexation, speed, and site architecture issues that quietly suppress rankings and conversions.
Link Building SEO
Earn high authority backlinks from relevant, trusted sites that strengthen your WordPress pages and help them compete for the keywords that matter.
Web Design & Dev
Build a faster, cleaner WordPress site with SEO baked into templates, structure, usability, and performance instead of bolted on later.
SEO Migration
Protect rankings during redesigns, replatforming, domain changes, or major rebuilds with redirect mapping, technical QA, and post-launch monitoring.
SEO For Other Platforms
Not on WordPress? We also optimize Shopify, BigCommerce, Magento, and other platforms with strategies built around each system’s technical setup.
WooCommerce SEO
Turn your WordPress store into a stronger revenue channel with cleaner product architecture and smarter organic growth.
Client Testimonials
Real Businesses. Real Search Growth.
See how businesses across professional services, B2B, local services, eCommerce, and more have turned organic search into
a measurable growth channel with OMG behind them.
WordPress SEO Support Across the US
From local businesses fighting for their first page rankings to enterprise brands managing thousands of pages across multiple markets, we build WordPress SEO programs that turn search visibility into leads, sales, and organic revenue.
- California
- Florida
- Illinois
- Nationwide
- New York
- Texas
WordPress SEO FAQs
WordPress gives you a solid starting point, but it isn’t automatically optimized for search. Themes, templates, taxonomies, plugins, page speed, internal linking, and indexing settings can all change how well a site performs. Think of WordPress as giving you the controls. Someone still needs to set them properly.
No. Yoast and Rank Math are useful tools for managing basics like metadata, sitemaps, schema settings, and indexation controls. They can’t diagnose every crawl issue, fix a bloated theme, untangle plugin conflicts, improve your site architecture, or decide which pages deserve to rank. A green light is helpful. It just isn’t an SEO strategy.
They can affect performance, but using a page builder doesn’t automatically mean poor SEO. The real issue is what the builder, theme, plugins, scripts, and hosting produce together. That’s because excessive code or oversized assets can hurt Core Web Vitals. We look at the actual bottlenecks before blaming the builder.
WordPress SEO covers the wider site, including crawlability, templates, content, internal linking, speed, and indexation. WooCommerce SEO adds commerce-specific challenges such as product and category architecture, filters, duplicate URLs, product schema, discontinued products, and conversion-focused search intent. Same platform, different technical workload.
It depends on what’s holding the site back. Fixing a major indexing or technical problem can produce movement relatively quickly, while competitive rankings, content growth, and authority usually take months to build. OMG will separate quick wins from longer-term work upfront so you know what progress should realistically look like.
Only when the current setup is genuinely limiting performance or growth. A rebuild isn’t automatically better, and changing themes without an SEO migration plan can put existing rankings at risk. We first determine whether the problem needs a cleanup, a new theme, a partial rebuild, or something more substantial.
Absolutely. In many cases, that’s the best setup. We identify and prioritize the SEO requirements, explain the reasoning, and work with your developer on implementation where needed.
That would depend on the size of the site, its technical condition, competition, goals, and how much implementation is required. A straightforward professional-services site won’t need the same scope as a large WordPress installation with years of technical debt. We recommend the work that makes commercial sense rather than squeezing every site into the same retainer.
Find Out What WordPress Is Really Holding Back
Your site might need a few focused fixes. It might need deeper technical work. Either way, you shouldn’t have to guess.
Get a free SEO audit, delivered within 48 hours. We’ll identify the platform-specific issues affecting search performance, prioritize them by impact, and explain what should happen next in plain English.
No cost. No commitment.
