Email Marketing That Turns Your List Into Revenue
Email marketing services built for ecommerce and lead generation brands across the US.
- Your list is the one channel you own. No algorithm change can take it away.
- We build customer journeys with segments and automation, so every message has a job.
- We test, measure and report on revenue, not just opens.
Your Email Strategy Starts Here
Tell us about your list, your platform and your goals. We’ll come back with a free audit delivered in 48 hours.
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Hannan Tew Lawyers
Long time user of OMG, but first time reviewer. We’ve just had an awesome 2 years with them.
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Calvin Klein
I have been working with Mez and Andrew since 2013 across multiple retail brands. Measurable results and advice to further grow the business. The team at OMG are personable, honest, reliable and talented.
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Artline
We’ve been utilising the services of OMG for over 2 years and couldn’t be happier! The level of commitment and insight the team brings to the campaign has been fantastic.
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361 Degree Consultancy
We chose to go with OMG after interviewing 3 different SEO companies and it was one of the best decisions we have ever made for our business. Every company told us it would be 6 months before we saw any results – it has only been 3 months with OMG and there is a tangible increase in our online sales!
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Dymocks
I’ve worked with a number of agencies over the past decade and they are the best by far. The team offer an affordable service with a huge amount of value added insight. In addition, they’re proactive and are constantly looking for improvement in our business which is an appreciated quality in a business partner. Can’t recommend highly enough!
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Bulk Nutrients
We love working with the guys and girls at OMG. Emily, Dan and Wendy are great to work with both on SEO and PPC.
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Cohen Handler
Simon and the team have really gone above and beyond for us. They were instrumental in the successful migration and update of our website so that our SEO transition was flawless.
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SoWatt
We chose to go with OMG after interviewing 3 different SEO companies and it was one of the best decisions we have ever made for our business.
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Ultraceuticals
Great experience working with OMG on our SEO/SEM for 3 years – responsive, helpful, proactive and very pleasant to work with.
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Eye Concepts
OMG has a great team of SEO specialists who are extremely helpful and knowledgable. We’ve been with OMG for about 3 months now and have already seen a significant improvement on our Google Rankings.
Sound Familiar?
Three Reasons Your Emails Aren’t Driving Revenue
Every subscriber gets the same email
Your newest subscriber and your best customer get the same newsletter. That’s a missed sale on both sides. Segments fix this by sorting people on what they bought, what they browsed and what they ignored.
You send plenty of email, but there’s no system behind it
Campaigns go out when someone remembers. Meanwhile, the welcome sequence is three years old and nobody has touched the cart abandonment flow since launch. A system should run in the background so your team can focus on the sends that matter.
Your data sits in a dashboard nobody reads
Opens and clicks look busy. Revenue per email and list health tell you whether the program works. We set up reporting that answers the question you actually care about: what did email bring in this month?
Email Designed to Get Read and Get Clicked
Good email is simple. One message, one action, and a layout that loads fast on a phone. We build templates in your brand and
test subject lines and layouts so the next send beats the last one.
Services
Email Marketing Services That Earn Their Place
Email gets judged on revenue, not volume. We report on attributed revenue, repeat purchase rate and list growth, and we explain every number.
If a flow isn’t pulling its weight, we’ll say so and fix it.
Is your email list driving real revenue?
How It Works
How Our Email Program Works
We set your goals, map your segments and build a three month content calendar. You know what’s going out and why before a single word is written.
Our writers and designers build the copy and templates in your brand. Every campaign gets A/B tests on the subject line, offer or layout.
Our email automation agency team builds the flows that run without you: welcome, post purchase, browse abandonment and win back. Then we create the monthly campaigns on top.
We track results in Gurulytics, review performance every month and refresh the calendar each quarter. You get clear answers, not a pile of charts.
Trusted by 1,000+ Clients
Built on Scale
800K+
Added to an eCommerce email database through email strategy and design.
$15M
Revenue driven by email design, automation and management for a leading retailer.
231%
Higher engagement through email strategy for a global luxury brand.
Why Choose Us?
What to Look for in an Email Partner
We Partner with the Best
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Semrush Agency Partner
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Ahrefs Agency Partner
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Shopify Agency Partner
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WordPress Agency Partner
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Magento Agency Partner
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Woocommerce Agency Partner
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Wix Agency Partner
Three Ways to Work With Us
Email setup
We configure the core infrastructure: platform, list structure, sending domain and the flows every ecommerce or lead gen business needs. We scope the build to your list size and the tools you already use.
Email audit
A one off review of your program. We look at deliverability, list health, flows and campaign performance, then give you a prioritized list of fixes with the biggest revenue impact at the top.
Monthly email creation
Ongoing campaigns and flows from our team, written, designed and tested every month. Plans scale with your send volume and goals. Cancel any time with a 60 day wrap up.
Meet the Email Team
The Email Experts Behind Every Send
Strategists, copywriters, designers and automation specialists working as one team
At OMG, your email program isn’t split between freelancers who never speak to each other. Strategy, copy, design and automation sit within one connected team that works alongside the specialists running your search, paid media and analytics. Every send has a clear purpose, and performance data guides what we test, refine and scale next.
Dr.Rich Lane
Chief Technical Officer
Ivan Lusica
Creative Director, Content
Ryan Alborough
President of Growth and Operations, U.S.
1,000+
Clients monthly
100+
Design, development and SEO specialists
60+
Global industry awards
150+
Industries
Client Testimonials
What Our Clients Say
Email Marketing for US Businesses
We’re headquartered in Dallas and have supported US businesses since 2019. We run email marketing services for ecommerce brands and lead generation businesses across the country, with the same strategy, testing and reporting standards on every account.
- California
- Florida
- Illinois
- Nationwide
- New York
- Texas
Frequently Asked Questions About Email Marketing
Email marketing is sending messages to people who chose to hear from you, on a schedule and with a clear purpose. Done well, it’s the most direct channel you own. It doesn’t depend on a platform’s algorithm, and it keeps working when paid ad costs rise.
Email marketing cost depends on scope: setup, audit or ongoing creation, plus your email platform subscription. We scope every program after a discovery call and give you a clear proposal. Platform fees are billed separately, and there’s no markup on any of them.
Welcome and cart abandonment flows can earn within weeks of going live. Broader list growth and segment performance usually take three to six months. We report on both from month one, so you can see progress early.
Not always. If you already have a list and send history, an audit shows what to fix first. If you’re starting from scratch, we move straight into setup.
Not on its own. Relevance and timing matter more than volume. Sending more to people who don’t engage hurts deliverability and raises unsubscribe rates.
No one can guarantee inbox placement. We protect it by setting up authentication correctly, keeping list hygiene tight and watching engagement signals closely.
We track revenue per email, flow revenue, repeat purchase rate and list growth. Gurulytics brings that data together, so you see email revenue next to your paid and organic channels.
We work across Klaviyo, Mailchimp, ActiveCampaign and HubSpot. We recommend the platform that fits your store or CRM, not the one we happen to like best.
Your Email List Is an Asset. Let’s Treat It Like One.
Book a discovery call and we’ll review your current email program, tell you what we’d fix first and deliver a free audit within 48 hours.