Digital Marketing for Small Businesses That Pays Its Way
The business down the road isn’t better than yours. It’s just easier to find. We change that by switching on small business SEO, your Google Business Profile and Google Ads in the order that pays back first. Then we track every call, form and booking, so you can see exactly what each dollar bought.
Your Small Business Strategy
Starts Here
Claim your free strategy valued at $3,000
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Incy Interiors
The team at OMG are super lovely to work with and in a short amount of time have been able to deliver above and beyond what we originally expected. Looking forward to our continued partnership!
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Sheridan
We’ve been working with Online Marketing Gurus for over a year now to help scale our organic performance. We’ve had some great uplifts in visibility and the team is very thorough in not only understanding our business but the wider industry as whole – feeding that back into our strategy. Thanks to Jazmin, Chantelle and Danny for their attention to detail. I’m excited to see the results of their new strategy and further drive the future of Sheridan to greater success.
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Calvin Klein
I have been working with Mez and Andrew since 2013 across multiple retail brands. Measurable results and advice to further grow the business. The team at OMG are personable, honest, reliable and talented.
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Artline
We’ve been utilising the services of OMG for over 2 years and couldn’t be happier! The level of commitment and insight the team brings to the campaign has been fantastic.
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T.C Boxes
We have been using OMG for almost 12 months now and we couldn’t be happier with their service. Not only do they execute your marketing plans and schedules above and beyond your expectations, but my team at OMG are always showing initiative with new ideas and up and coming changes across all platforms.
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Huskee
OMG are one of the best agencies out there, especially if you have a more complex niche that you are trying to target and engage. They are extremely transparent, provide…
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Bulk Nutrients
We love working with the guys and girls at OMG. Emily, Dan and Wendy are great to work with both on SEO and PPC.
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Material World
Angelo at Online Marketing Gurus has been extremely responsive to all of our queries and I think OMG has definitely added value to our business this year.
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SoWatt
We chose to go with OMG after interviewing 3 different SEO companies and it was one of the best decisions we have ever made for our business.
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Workscene
It’s been a pleasure working with OMG over the past year! My account manager, Matthew has been very responsive and great to deal with as I look to grow the business in the digital space. They’ve provided great result for both Google Ads and Facebook Ads. Highly recommend OMG! proactive and very pleasant to work with.
Sound Familiar?
Why Isn’t My Small Business Showing Up on Google?
It’s rarely one big problem. It’s usually three small ones that nobody fixed in the right order.
The Free Things Were Never Finished.
Your Google Business Profile shows last year’s hours. Your phone number is different on your website and Facebook. Google says complete, accurate business information helps it match you to the right searches. These fixes cost nothing, and they’re often the fastest win.
You Paid for Activity, Not Customers.
The same package went to a bakery and a roofer: so many posts, so many links. The report was full of charts. The phone rang as often as before, and nobody could say where the money went.
Reviews Have Rules Now. Breaking Them Costs You.
Google’s contribution policy bans discounts for reviews and bans asking only happy customers. The FTC’s rule on fake reviews, in effect since October 2024, bars rewarding customers for positive reviews. We build a review habit that stays inside both: ask everyone, and reply to everyone, the unhappy ones too.
What We Do
Six Digital Marketing Services for Small Businesses, Switched on in the Order That Pays Back
You don’t need everything at once. You need the right thing first, and proof it’s working before you pay for the next.
Small Business SEO Services
SEO for small business starts with one plain page per service and one for each town you serve. We fix what slows your site on a phone and earn links from places that make sense, like the local paper or a team you sponsor. No ranking promises: Google itself says nobody can guarantee a number one spot.
Local SEO for Small Business
We finish your Google Business Profile: categories, services, real photos, accurate hours and a call or booking link. Your name, address and phone number get matched everywhere they appear. Google says relevance, distance and prominence drive local results, so we work on all three.
Google Ads for Small Business
Ads start once calls are tracked and your pages can turn visitors into customers. We begin small, on the service that earns you the most. If a campaign pays for itself, it gets more. If not, we fix it or stop it. Small business PPC shouldn’t be a leap of faith.
AI Search Visibility (GEO)
People now ask ChatGPT and Google AI Overviews for a plumber, a florist or a mechanic near them. 70% of GEO is SEO done well. The rest is making your business details clear and consistent enough for AI answers to repeat them.
Websites and Landing Pages That Get Calls
Fast on a phone, with your prices, phone number and booking button where people expect them. Every call and form is tracked from the first click, so you know which page earned it.
Small Business Digital Marketing Backed by 1,000+ Businesses
Small Business SEO or Google Ads: What Comes First
Fix the free basics first, then add Google Ads once your site turns visitors into calls. Google says advertising doesn’t affect your presence in regular search results, so ads can’t replace that work. If you need calls this month, a small campaign can run alongside.
The Order We Usually Follow
First, what’s free, broken or missing: a complete Google Business Profile, matching details everywhere, a faster mobile site, a page per service and call and form tracking. We’ll also tell you what to stop paying for, like directory listings nobody visits.
Next, reviews and local reach: a review habit, pages for the towns you serve and links from local sites that make sense.
Then paid ads, where the numbers support them: starting with the service that earns you most. Ad spend goes to the platform, separate from our fee, with no markup.
When You Shouldn’t Hire an Agency yet
If you aren’t making sales yet, or a monthly marketing bill would make payroll tight, wait. Google’s own advice is that a small local business can probably do much of this work itself, and FAQ 6 lists six free jobs. When you can set aside a steady amount for at least six months, call us.
Not Sure What to Fix First?
Case Studies
More Results for Businesses That Count Every Customer
How Treadstone Grew Total Keyword Indexation 327% in Six Months
Treadstone Mortgage has been lending to Michigan home buyers since 2003. After OMG rebuilt its keyword strategy, expanded its service pages and earned quality links, organic conversions grew 125% in 6 months, and it reached #1 for local searches such as “grand rapids mortgage” and “mortgage lenders grand rapids mi”.
206%
Increase in keywords in top 3 position
125%
Increase in organic conversions
More Case Studies
14%
Toyo Tires Australia has spent decades building a reputation for innovative, high quality tires for cars, SUVs, trucks and off road vehicles. In August 2022, the brand partnered with OMG to grow non branded visibility, expand keyword reach and win more of the searches shoppers run before they buy.
Toyo Tires
Automotive
200%
Salon Furniture Warehouse is a direct to consumer manufacturer of quality salon equipment. With over 50 years of combined experience, its management team aims to bring the best possible design, quality, price and service to the beauty industry. The business partnered with OMG to increase site traffic through an integrated SEO strategy.
Salon Furniture Warehouse
Retail & E-Commerce
118%
Climate Plus provides air conditioning maintenance and repair services, keeping families safe and comfortable all year round. Backed by a team of qualified electricians, the business partnered with OMG in July 2021 to improve visibility for key focus terms and grow keyword indexation and site traffic.
Climate Plus
Construction
The OMG Difference
What Makes OMG Different From Other Small Business Marketing Agencies
Doing it yourself costs your evenings. A generalist agency costs money you can’t trace. Here’s how the options compare.
We Partner with the Best
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Semrush Agency Partner
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Ahrefs Agency Partner
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Shopify Agency Partner
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WordPress Agency Partner
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Google Agency Premier Partner
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Microsoft Agency Premier Partner
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Meta Agency Premier Partner
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Pinterest Agency Premier Partner
Three Things Other Agencies Can’t Replicate
Gurulytics: Live Reporting, Not Monthly Surprises
Built by OMG and open to every client. Your SEO and paid media results sit on one live screen, each number compared with last month and last year. Count what reaches your phone and inbox, not just rankings. What was spent, what it returned and what we’re doing about it.
14 Years of Tested Experience, in the US Since 2019
Thousands of campaigns across six offices, with our US team in Dallas. Evidence Driven SEO starts from your numbers: what a new customer is worth, which services earn most and what you can spend. Every recommendation comes with the business reason behind it. We won’t quote you a ranking, because nobody honest can.
The TLC Framework: Technical, Links, Content
We start with whichever is weakest for you. For a small business, technical usually means a site that’s slow on a phone. Links are trustworthy local sites pointing to yours. Content is pages that answer what customers ask before they call.
Meet The Team
Your Dedicated Small Business Marketing Team
You’ll know who’s doing the work and what they’re working on this month.
The People You’ll Be Working With
You’ll have a dedicated team, not a rotating door of account managers. They’ll know your goals, your market and the services that earn you most, and they’ll report against the number that matters: cost per new customer.
Ryan Alborough
President of Growth and Operations, U.S.
Mike Lee
Global Head of SEO
David Moorcroft
Head of Paid
Sophie Chugg
Account Director Paid Media
1,000+
Clients monthly
200+
Digital Marketing Specialists Globally
60+
Global industry awards
150+
Industries
Client Testimonials
Trusted by Owners Who Check the Numbers
Hear from business owners who came to OMG for clearer reporting, more calls and marketing they could finally see working.
Small Business Marketing Across Texas and the US
From a plumber in Dallas to a bakery in Fort Worth and a roofer in Houston, we build small business marketing that treats each service area as its own market, with its own Google Business Profile, service pages and line in your reporting.
- California
- Florida
- Illinois
- Nationwide
- New York
- Texas
FAQs About Small Business Digital Marketing
Spend what you can keep up for at least six months without squeezing payroll, sized from what a new customer is worth. The SBA says there’s no hard and fast answer, though many businesses use a share of revenue. A customer’s worth is your profit per sale times how often they buy.
Yes, if people search for what you sell and you can give it several months. Small business SEO reaches people already looking, and you don’t pay for each visit. It’s a poor fit if nobody searches for your type of business yet, or if you need customers this week.
Fix the free basics first, then add Google Ads once your site turns visitors into calls. Google says advertising doesn’t affect your presence in regular search results, so ads can’t replace that work. If you need calls this month, a small, tightly targeted campaign can run alongside the SEO.
Meaningful traction usually takes three to six months, and payback comes once customers won through search cover what you spent. It depends on what a customer is worth and where your site starts. A neglected Google Business Profile can move within weeks, which is why we fix it first.
No. Google’s policy bans discounts or rewards for reviews, and bans asking only your happy customers. The FTC’s fake reviews rule, in effect since October 2024, also bars rewarding customers for positive reviews. Ask every customer instead, make it easy with a direct link and reply to every review, good or bad.
Start with six free jobs. Claim your Google Business Profile and fill in every field. Ask each customer for a review and reply to all. Check your name, address and phone match everywhere. Write one plain page per service. Connect Google Search Console. Ask new customers how they found you.
Local SEO is the work that gets you into Google’s map results for nearby searches. Google says relevance, distance and prominence mainly drive those results. If customers come to you or you go to them, you need it. It starts with a complete Google Business Profile and consistent details everywhere.
You do, from the first day. Your analytics, ad accounts and Google Business Profile are set up in your name. There’s no lock in contract: cancel any time with written notice, and we spend a 60 day wrap up handing everything over, including the documented strategy.
Find Out What Your Marketing Is Really Doing
Get a free small business marketing audit, delivered in 48 hours. We’ll review your Google Business Profile, reviews, website and any ads, then send a plain list of what’s working, what isn’t and what to fix first, with scoped pricing. It’s yours to keep, whether you hire us or do it yourself.
No obligation, no script, nothing held back.
